Important 2020 SEO Trends You Need to Know
With the new decade now in full swing, it’s more important than ever to use the right SEO strategies to boost your search engine ranking. As an online business, you will likely have many rivals in the same position as you, so learning and understanding the latest SEO strategies and tactics will play a part in helping you earn more revenue. To help get you started, here are five of the most important SEO trends that you need to know in 2020.
High Quality, Optimized Content
Content affects everything in SEO. Whether it’s your website structure, the types of links you build, or your internal linking strategy, you must create high quality, optimized content that stands out from the crowd. Consumers have more choice than ever when seeking out products and services, so using the right strategies can lure visitors to your page and boost traffic. Writing content that is relevant to your brand and valuable should your number one concern. Companies like theguerrilla.agency are experts in SEO and online marketing, and can help you to create informative content for your readers.
In the modern world, we live in, and you will be hard-pressed to find someone without a smartphone. As an online business, you must optimize your page to be mobile-friendly, meaning consumers can access your page while on the go. Many of us don’t have the time or patience to sit at our computers and laptops to find information, so to boost traffic and increase revenue, building websites for mobile-first should be your top priority.
We all know the importance of high-quality content in 2020, however, that doesn’t mean that algorithms fully understand the context. To deliver and understand better results, we need to give search engines hints. To do this effectively, you will need to structure the data in a way that enables search engines to understand better not only what’s on your page, but how each element relates to others on your page. All in all, you want to be found by your consumers through any channel, so if done correctly, structured data can become your marketing data layer.